2022

Humphreys

Brand Identity

Rossa O’Reilly


Client Brief:

Humphreys Pub with its massive sunny garden, taco truck and dog-friendliness was Ranelagh’s best kept secret.

Humphreys wanted an eyecatching new brand that would leak their secrets to some more people.

Our Response:

The foundations of the new Humphreys brand are two logos: The Cherry representing Ranelagh and The Palm Tree representing the sunny garden.

The illustration suite and colour scheme was designed to position the pub loosely between Ireland and Mexico.



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Rachel Copley McQuillan & Stina Sandström


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